Visualizing the Demographic Reach of Yahoo! Homepage Stories
Yahoo! recently released a dedicated data visualization website [yahoo.com] to highlight their Content Optimization and Relevance Engine (C.O.R.E.), a service that aims to personalize the Yahoo! experience depending on a collection of demographic (e.g. gender and age) and geographic (e.g. cities) variables, in combination with personal interests (e.g. Finance, Sports, Health). Accordingly, the visualization allows ...